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Open for agents: The programmable storefront

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Your next website visitor might not scroll, click menus, or read your content. They might be an agent parsing your catalog and attempting to check out, or a customer expecting to converse in natural language. This session shows what agent-ready ecommerce looks like in practice—with live demos and real things you can do today to make your stack agent-ready. We also introduce the emergence of "commerce runtimes" that let merchants expose policies, business logic, and intelligent surfaces for both humans and AI.

Speakers

Jonathan Arena, Cofounder and CPO, New Generation

Opening remarks and product keynote

Agentic commerce under the hood

Join us 28–30 April in San Francisco to help shape the future of the internet economy.

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