Payment KPIs: Metrics that reveal where your revenue is leaking

Payments
Payments

Accept payments online, in person, and around the world with a payments solution built for any business – from scaling startups to global enterprises.

Learn more 
  1. Introduction
  2. What are payment KPIs?
  3. How do businesses track the performance of their payment flows?
  4. What tools help teams measure accuracy, speed and success rates?
    1. Payment provider dashboards
    2. Business intelligence (BI) and data warehouses
    3. Orchestration platforms
    4. Monitoring and alerting tools
    5. Reconciliation and finance tools
  5. What issues make payment metrics difficult to interpret or compare?
    1. Metrics aren’t always defined the same way
    2. Duplicate attempts skew the numbers
    3. Comparing across systems gets messy
    4. Benchmarks need context
  6. How do strong payment KPIs improve customer experience and operations?
    1. Better customer experience
    2. More revenue, same traffic
    3. Less administrative work for your team
    4. Better cash flow, tighter operations
  7. How Stripe Payments can help

When a customer selects "Pay," many players must act for the payment to go through. And each step has the potential to cost you revenue. That's what payment key performance indicators, or payment KPIs, are for. These diagnostic signals tell you how much revenue you're recovering or losing, how efficient your payments stack is, and where your systems are leaking. Visibility into payment performance matters: in 2023, 47% of surveyed businesses said broken or failed payments have a severe impact on customer retention.

Below, we'll cover how to track and interpret payment KPIs and how to use them to improve your business's performance.

What's in this article?

  • What are payment KPIs?
  • How do businesses track the performance of their payment flows?
  • What tools help teams measure accuracy, speed and success rates?
  • What issues make payment metrics difficult to interpret or compare?
  • How do strong payment KPIs improve customer experience and operations?
  • How Stripe Payments can help

What are payment KPIs?

Payment KPIs are the metrics that tell you how well your business gets paid. They capture how often transactions go through, how efficient these transactions are, and how reliably your payment systems are performing.

One of the most important KPIs is your payment acceptance rate: the percentage of attempted payments that succeed. This is often where revenue leaks. If you process $500,000 in monthly orders and your acceptance rate is 80%, $100,000 of attempted revenue doesn't convert. Improving acceptance to 95% would recover $75,000 of that lost revenue without spending a single additional marketing dollar.

Other KPIs worth tracking include:

  • Authorisation rate: How often banks or payment providers approve a payment

  • Checkout conversion rate: How many customers who start the checkout process actually pay

  • Decline rate: How many payments fail

  • Chargeback and fraud rates: What percentage of payments are disputed or fraudulent

  • Refund rate: What percentage of sales or orders are returned or refunded

  • Cost per transaction: How much you pay to process each payment

  • Processing and settlement time: How fast payments go through and reach your account

  • Reconciliation accuracy: How reliably transactions match your financial records

Good payment KPIs show you where payments break down, where revenue is slipping through the cracks, and where your processes need attention. These KPIs help businesses catch issues early and give finance, operations and product teams a shared view of what's happening so they can improve the way money moves through the business.

How do businesses track the performance of their payment flows?

A payment flow has many steps, and each is a chance for something to break or slow down. To track performance, teams map the full process and measure each stage in detail.

Here's how to track payment flow performance step by step:

  • Map each step of the flow, and figure out the KPIs related to them (e.g. checkout conversions, authorisation rates).

  • Combine front-end analytics and back-end payment data to see where users abandon checkout and understand what happened after "Submit."

  • Segment KPIs (e.g. by provider, by country, by device) to identify patterns. Run tests to see what boosts conversion rates, and use real-time monitoring to catch problems such as latency spikes as they happen.

What tools help teams measure accuracy, speed and success rates?

Tracking payments can show you how well your system handles volume, speed and complexity. Here's what you need to get the right data for your business:

Payment provider dashboards

This is a logical starting point for businesses. Providers such as Stripe offer built-in metrics for acceptance and authorisation rates, decline reasons, processing latency, payout timing and settlement status. With a good dashboard, you get filters to zoom in by geography, currency or payment methods and a view into how much money you're missing from declines.

Business intelligence (BI) and data warehouses

To create deeper visibility, teams often export raw payment data into platforms such as Looker or Tableau. This lets you combine payment data with orders, customers or support cases. You can also track composite metrics (payment/order match accuracy) or measure processing time and reconciliation speed across systems. This strategy is beneficial for spotting operations issues or building cross-functional dashboards.

Orchestration platforms

If you're using multiple processors or methods, orchestration tools give you a unified dashboard across providers, side-by-side performance comparisons, and better fraud and cost controls. This consolidation is key for teams that need a single reference point across a busy stack.

Monitoring and alerting tools

Custom scripts or application performance monitoring (APM) tools help teams track payment application programming interface (API) latency, set alerts when success rates drop or fraud rates increase, and monitor payout and settlement reliability in real time.

Reconciliation and finance tools

Accurate reconciliation matters. Tools that automate payout matching, surface mismatches, or shorten close cycles help finance teams track issues such as the time to reconcile, error rates in financial matching, and unsettled or failed payouts.

What issues make payment metrics difficult to interpret or compare?

The same metric can mean different things depending on who's reporting it, how it's calculated, and what's happening in the background. Here are some nuances to note to ensure your data is clean and actionable:

Metrics aren't always defined the same way

One platform might count every failed payment attempt, while another might exclude ones caused by user error. Some track only what reaches the bank, while others log every click of the "Pay" button. Unless you know what's in the denominator, a 95% success rate doesn't tell you much.

Duplicate attempts skew the numbers

If a customer's card is declined twice before going through, you have one completed transaction but three data points. Without deduplication, your decline rate looks inflated.

Comparing across systems gets messy

When it comes to variables such as multiple payment processors, different geographies, or inconsistent time zones, trying to combine those cleanly can be challenging. Even small mismatches can throw off trends.

Benchmarks need context

Whether a 90% authorisation rate is good depends on your industry, fraud settings, and market. Without segmenting the data, comparisons don't hold up.

How do strong payment KPIs improve customer experience and operations?

When payments work well, everything downstream moves faster – and you're left with fewer surprises.

Here's how it affects your business:

Better customer experience

The difference between a 92% acceptance rate and one that's 98% is often invisible to a dashboard but is felt by the customer whose card was declined for no clear reason. Higher success rates, faster processing, and more flexible payment options mean customers are less likely to abandon carts or call support.

More revenue, same traffic

Conversion is a challenge for many businesses, and improving KPIs such as acceptance and checkout completion access revenue that's in the funnel.

Less administrative work for your team

Every failed payment creates extra work. Someone must answer customer emails, retry the charge, or untangle the accounting. Strong payment KPIs help reduce these issues by catching problems early and giving your team fewer problems to fix.

Better cash flow, tighter operations

Strong KPIs show up in your books. Faster settlement means revenue gets to your account sooner. Clean reconciliation cuts close time and audit issues. You can see what you earned, when it landed, and how it lines up across systems.

How Stripe Payments can help

Stripe Payments provides a unified, global payments solution that helps any business – from scaling startups to global enterprises – accept payments online, in person and around the world.

Stripe Payments can help you:

  • Optimise your checkout experience: Create a frictionless customer experience and save thousands of engineering hours with prebuilt payment user interfaces (UIs), access to 125+ payment methods and Link, a wallet built by Stripe.

  • Expand to new markets faster: Reach customers worldwide and reduce the complexity and cost of multicurrency management with cross-border payment options, available in 195 countries across 135+ currencies.

  • Unify payments in person and online: Build a unified commerce experience across online and in-person channels to personalise interactions, reward loyalty and grow revenue.

  • Improve payments performance: Increase revenue with a range of customisable, easy-to-configure payment tools, including no-code fraud protection and advanced capabilities to improve authorisation rates.

  • Move faster with a flexible, reliable platform for growth: Build on a platform designed to scale with you, with 99.999% historical uptime and industry-leading reliability.

Learn more about how Stripe Payments can power your online and in-person payments or get started today.

The content in this article is for general information and education purposes only and should not be construed as legal or tax advice. Stripe does not warrant or guarantee the accuracy, completeness, adequacy, or currency of the information in the article. You should seek the advice of a competent lawyer or accountant licensed to practise in your jurisdiction for advice on your particular situation.

More articles

  • Something went wrong. Please try again or contact support.

Ready to get started?

Create an account and start accepting payments – no contracts or banking details required. Or, contact us to design a custom package for your business.
Payments

Payments

Accept payments online, in person, and around the world with a payments solution built for any business.

Payments docs

Find a guide to integrate Stripe's payments APIs.
Proxying: stripe.com/en-ro/resources/more/payment-kpis-metrics-that-reveal-where-your-revenue-is-leaking